{"id":10338,"date":"2022-10-05T11:03:51","date_gmt":"2022-10-05T11:03:51","guid":{"rendered":"https:\/\/www.digitalresellers.ca\/?p=10338"},"modified":"2023-04-05T20:13:36","modified_gmt":"2023-04-05T20:13:36","slug":"new-youtube-metrics-and-features-that-could-impact-your-digital-agencys-clients","status":"publish","type":"post","link":"https:\/\/www.globitalmarketing.com\/ca\/blog\/new-youtube-metrics-and-features-that-could-impact-your-digital-agencys-clients\/","title":{"rendered":"New YouTube Metrics And Features That Could Impact Your Digital Agency&#8217;s Clients"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Successful digital marketing agencies are moving toward incorporating <\/span><a href=\"https:\/\/www.youtube.com\/\"><span style=\"font-weight: 400;\">YouTube<\/span><\/a><span style=\"font-weight: 400;\"> as a main platform for their social media marketing campaigns. As a video-sharing platform, YouTube has come a long way from its small beginnings in 2005 with the very first YouTube upload, <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=jNQXAC9IVRw\"><span style=\"font-weight: 400;\">Me at the zoo<\/span><\/a><span style=\"font-weight: 400;\">, especially since being acquired by <\/span><a href=\"https:\/\/www.google.com\/\"><span style=\"font-weight: 400;\">Google<\/span><\/a><span style=\"font-weight: 400;\"> in 2006. Today, YouTube is the <\/span><a href=\"https:\/\/www.semrush.com\/website\/top\/\"><span style=\"font-weight: 400;\">second most viewed website<\/span><\/a><span style=\"font-weight: 400;\"> in the world, second only to Google itself, making it a prime landscape to engage your agency\u2019s target audience. <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=hapehetmcZY\"><span style=\"font-weight: 400;\">Recent updates<\/span><\/a><span style=\"font-weight: 400;\"> to some of YouTube\u2019s features could make the platform even more significant when it comes to your clients\u2019 digital marketing strategies.<\/span><\/p>\n<h3><b>The Role YouTube Plays In Digital Marketing<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">YouTube is more than just a place to watch entertaining content. It is a powerful tool your digital agency can use to improve your clients\u2019 overall SEO and brand presence by presenting unique content that is easy for viewers to consume and share. With <\/span><a href=\"https:\/\/www.businessofapps.com\/data\/youtube-statistics\/#:~:text=YouTube%20reached%202.5%20billion%20active,and%20Facebook%20on%20total%20usage.\"><span style=\"font-weight: 400;\">over 2.5 billion active users<\/span><\/a><span style=\"font-weight: 400;\"> across the globe, the chances of your clients\u2019 target audience not being found on YouTube are slim to none. On top of creating engaging content, YouTube offers businesses the opportunity to <\/span><a href=\"https:\/\/www.googleadservices.com\/pagead\/aclk?sa=L&amp;ai=DChcSEwj_spyUyZb6AhVEAYsKHcLMDyoYABABGgJlZg&amp;ohost=www.google.com&amp;cid=CAESbeD2GcQCPIutfv8fJwTQL5eaeUu2dLfLbJmWY5GkTHsed4ejvBEgGySbzOjr-tqtymPBjRI2AXzAb2MbXcEaBP8YeC9SA74q879hrfcptMMtu5cZhtkulihCpbAufkGZtITcgmevhBkZqo8YeeE&amp;sig=AOD64_1qxojPXObqitOM0s18i5DL79EuTA&amp;q&amp;adurl&amp;ved=2ahUKEwjGvJSUyZb6AhX7gP0HHX7JA14Q0Qx6BAgEEAE\"><span style=\"font-weight: 400;\">place paid ads<\/span><\/a><span style=\"font-weight: 400;\"> that roll before, during and\/or after videos, yet another opportunity to improve your clients\u2019 marketing strategies.\u00a0<\/span><\/p>\n\t\t<div data-elementor-type=\"section\" data-elementor-id=\"28865\" class=\"elementor elementor-28865\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"has_eae_slider has_ma_el_bg_slider elementor-section elementor-top-section elementor-element elementor-element-f8fe61e elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"f8fe61e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider has_ma_el_bg_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6d77f047 jltma-glass-effect-no\" data-id=\"6d77f047\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-563cb583 jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"563cb583\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Try Our White-Label Social Media Marketing Services With This $1000 Voucher!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f06ff9c jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"4f06ff9c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">YouTube, TikTok, GetReal, Facebook\u2026 the list continues! Each platform is integral to social media marketing and winning strategies, but you cannot do them all. Your agency could benefit from additional white-label assistance to craft results-driven strategies tailored to each client. Try our services with this offer, which you can claim after a short strategy call!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-777fc621 elementor-align-center jltma-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"777fc621\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-pulse-grow\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIwNDU3IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Claim voucher now!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n<h3><b>Significant Updates To YouTube And How These Changes Could Affect Your Digital Agency\u2019s Clients\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">YouTube expands partnerships with music industry insiders, publishers and labels that give creators the ability to use more copyrighted content and still have the ability to generate revenue. This means that your agency can post more content for your clients without the risk of copyright strikes, as well as create another revenue stream your client can take advantage of.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In YouTube Analytics, you will be able to see how many subscribers a channel gained due to posts in the Subscription Source Report. This makes it possible to identify how successful the posts you create for your clients have been in terms of compelling their target audience to subscribe to their channels. It has also been mentioned that soon, you will be able to see how many subscribers were gained per individual post, offering even more insight.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Enhancements have been made to YouTube&#8217;s copyright details page inside YouTube Studio. These visual improvements make it easier to find and access important information about content ID claims and copyright takedowns, though the functionality of the page itself will remain much the same for now.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">New information can be seen about a creator\u2019s top remixes in YouTube Analytics, giving your digital agency the chance to see your clients\u2019 top-line metric views visualized as well as their top mobile and web remixes. With this, it will be possible to accurately track the performance of the content posted for your clients and allow you to make informed marketing strategy suggestions and decisions based on the information shown.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More updates and details were shared in the video posted to the <\/span><a href=\"https:\/\/www.youtube.com\/c\/creatorinsider\"><span style=\"font-weight: 400;\">Creator Insider YouTube page<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=hapehetmcZY\"><span style=\"font-weight: 400;\">Click here to view the video<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<h3><b>Looking To Get More Out Of YouTube For Your Clients? Here\u2019s How You Can Do It<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Working with social media outsourcing companies like <\/span><a href=\"https:\/\/www.globitalmarketing.com\/ca\/\"><span style=\"font-weight: 400;\">Globital Canada<\/span><\/a><span style=\"font-weight: 400;\"> gives your digital agency to offer world-class social media marketing services to your clients without putting in the time-consuming, resource-draining work yourself. To find out more about how social media reseller services can benefit your digital agency, reach out to Globital Canada at <\/span><a href=\"mailto:support@globitalmarketing.com\"><span style=\"font-weight: 400;\">support@globitalmarketing.com<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Successful digital marketing agencies are moving toward incorporating YouTube as a main platform for their social media marketing campaigns. As a video-sharing platform, YouTube has come a long way from its small beginnings in 2005 with the very first YouTube upload, Me at the zoo, especially since being acquired by Google in 2006. Today, YouTube [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":10340,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[226,227,228],"class_list":["post-10338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-digital-reseller","tag-social-media-outsourcing-companies","tag-social-media-reseller-services"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How New YouTube Metrics And Features Impact Your Clients<\/title>\n<meta name=\"description\" content=\"YouTube\u2019s recent updates, brand-new metrics, and other features could make the platform even more important for your clients\u2019 marketing campaigns. 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