{"id":1381,"date":"2016-02-18T10:31:38","date_gmt":"2016-02-18T10:31:38","guid":{"rendered":"https:\/\/www.globital.co.nz\/?p=1381"},"modified":"2023-05-10T14:49:29","modified_gmt":"2023-05-10T14:49:29","slug":"comes-digital-marketing-knowledge-power","status":"publish","type":"post","link":"https:\/\/www.globitalmarketing.com\/nz\/blog\/comes-digital-marketing-knowledge-power\/","title":{"rendered":"When it comes to digital marketing, knowledge is power!"},"content":{"rendered":"<p>The 21st Century is all about information, more importantly, offering the right kind of information, at the right time. When a consumer has a need and doesn\u2019t know how to fill it, there is one thing they will do almost immediately: search for it online. If a result does not appear on the first or second results page, they are not likely to keep looking. If they do make it to a particular website that promises to meet their needs and the content is irrelevant then they will keep looking.<\/p>\n<p><!--more--><\/p>\n<p>It can be a challenge to remain up to date with what your customers want online. According to research firm Smart Insights, this can only be done through discovery. \u201cLearning what your client needs, their strategic indicatives, their goals, and their outcomes\u201d, discovery is what lets you keep up with the latest market changes and optimise your online presence for it.<\/p>\n\t\t<div data-elementor-type=\"page\" data-elementor-id=\"29862\" class=\"elementor elementor-29862\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section class=\"has_eae_slider has_ma_el_bg_slider elementor-section elementor-top-section elementor-element elementor-element-38b5d8d0 elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"38b5d8d0\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider has_ma_el_bg_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22233560 jltma-glass-effect-no\" data-id=\"22233560\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c2efabd jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"7c2efabd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Skyrocket Your Momentum With Our Free 30-Day Kickstart Course!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd7e871 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"fd7e871\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Do you want to take your agency to the next level? We tailored our exclusive 30-Day Kickstart Program for agency owners looking to enhance their skills and gain sustainable momentum. This free course will equip you with the knowledge and tools for unlocking limitless scalability! Better yet, take the program at your own pace!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f85800b elementor-align-center jltma-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"6f85800b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-pulse-grow\" href=\"https:\/\/globital.university\/course\/30-day-kick-start\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enroll today!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n<p>This is where <a href=\"https:\/\/www.globitalmarketing.com\/nz\/\" target=\"_blank\" rel=\"noopener\">Globital NZ<\/a> comes in. We believe that all companies can benefit from understanding their client\u2019s behaviour online, but recognise that properly investing in audits can be expensive and time consuming. To meet this need, we offer free auditing tools to smaller to medium sized enterprises as well as their clients \u2013 for free. Our goal is to use audits to provide a behind the scenes boost to companies, leaving them free to concentrate on providing their service or product.<\/p>\n<p>Only Globital NZ allows clients to take charge of their Search Engine Optimisation, as well as that of their own clients, with ease. We are able to offer the use of licensed tools which can be used to create monthly ranking reports and analytics reports, and are always on hand to provide support when needed.<\/p>\n<p>If you are a business in New Zealand and need assistance managing your clients or your own online requirements, <a href=\"https:\/\/www.globitalmarketing.com\/nz\/contact-us\/\" target=\"_blank\" rel=\"noopener\">contact<\/a> Globital NZ today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The 21st Century is all about information, more importantly, offering the right kind of information, at the right time. When a consumer has a need and doesn\u2019t know how to fill it, there is one thing they will do almost immediately: search for it online. If a result does not appear on the first or [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":29186,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[302],"tags":[],"class_list":["post-1381","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Knowledge is Power in Digital Marketing | Globital NZ<\/title>\n<meta name=\"description\" content=\"It can be a challenge to remain up to date with what your customers want online. 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