{"id":1924,"date":"2018-11-07T08:04:07","date_gmt":"2018-11-07T08:04:07","guid":{"rendered":"https:\/\/www.globital.co.nz\/?p=1924"},"modified":"2023-05-02T16:00:11","modified_gmt":"2023-05-02T16:00:11","slug":"new-zealand-digital-agency-will-never-replace-sales-team-vice-versa","status":"publish","type":"post","link":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/","title":{"rendered":"Why Your Digital Agency Will Never Replace Your Sales Team \u2013 And Vice Versa"},"content":{"rendered":"

 <\/p>\n

Small businesses understand the power of having a salesperson. It\u2019s usually your client as the business owner doing all the selling when their business is in its infancy but as they grow and start seeking additional customers, they’ll want to explore what a digital agency can do to improve their business sales. This is a wise decision, as long as you as the digital agency make it clear to them that digital marketing should always supplement their sales efforts and never replace it.<\/p>\n

WHY SALES AND MARKETING GOES HAND IN HAND<\/strong><\/h3>\n

Digital marketing alone is excellent at defining, refining and then generating leads, but what happens to these leads once they\u2019re primed and prepared to make a sale? Similarly, a sales team without help from digital marketing will spend all its time trying to chase down suitable leads, leaving no time or energy for transforming those leads into sales. When digital marketing and sales work together, you get a measurable return on investment for both services.<\/p>\n

THE ROLE OF MARKETING<\/strong><\/h3>\n

In the past, a person seeking a product or service would only have a handful of offers to choose from. These days they have thousands, each one promising to be better than the next. It\u2019s the job of marketing to make sure the right people are finding your client’s business and are inspired to choose it over other options out there. It might target them based on geography, gender or age but with marketing, you can pinpoint and target highly specific groups based on what platforms and messaging they\u2019ll best respond to and get them to the point where they\u2019re ready to buy what your client is offering.<\/p>\n\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Stay Ahead: Join The DACC Facebook Group Today!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The digital marketing industry evolves constantly. That’s why we created the Digital Agency Cowork Collective (DACC) Facebook group – a community of agency owners and industry professionals worldwide. Get connected with like-minded peers to share insights, ask questions, and access valuable resources to help you stay informed and ahead of the competition.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tJoin the DACC today!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n

THE ROLE OF SALES<\/strong><\/h3>\n

Your client’s sales team is your point of contact with a customer, who\u2019ll be responsible for keeping them happy and ensuring their needs are met so that they remain loyal to the business. They\u2019ll be able to engage with a customer in a way that digital marketing can\u2019t by offering them customer services that meet their needs and answer all their questions. They can also upsell and resell services by closely interacting with the customer and getting to know their intimate needs.<\/p>\n

As long as you make it clear to your clients that your digital marketing efforts will need to be supplemented by a strong sales effort on their part, you’re starting the relationship off in a transparent way that promises\u00a0a fruitful future.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

  Small businesses understand the power of having a salesperson. It\u2019s usually your client as the business owner doing all the selling when their business is in its infancy but as they grow and start seeking additional customers, they’ll want to explore what a digital agency can do to improve their business sales. This is […]<\/p>\n","protected":false},"author":9,"featured_media":29109,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1924","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","entry","has-media"],"yoast_head":"\nDigital Agency Will Never Replace Your Sales Team | Globital NZ<\/title>\n<meta name=\"description\" content=\"This is a wise decision, as long as you as the digital agency make it clear to them that digital marketing should always supplement their sales efforts & not replace it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Agency Will Never Replace Your Sales Team | Globital NZ\" \/>\n<meta property=\"og:description\" content=\"This is a wise decision, as long as you as the digital agency make it clear to them that digital marketing should always supplement their sales efforts & not replace it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/\" \/>\n<meta property=\"og:site_name\" content=\"Globital NZ\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-07T08:04:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-02T16:00:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"387\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"seoresellersnz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"seoresellersnz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/\"},\"author\":{\"name\":\"seoresellersnz\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/person\/5c4aafd3ce43d006d262936107b9d7a4\"},\"headline\":\"Why Your Digital Agency Will Never Replace Your Sales Team \u2013 And Vice Versa\",\"datePublished\":\"2018-11-07T08:04:07+00:00\",\"dateModified\":\"2023-05-02T16:00:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/\"},\"wordCount\":435,\"publisher\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/\",\"url\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/\",\"name\":\"Digital Agency Will Never Replace Your Sales Team | Globital NZ\",\"isPartOf\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp\",\"datePublished\":\"2018-11-07T08:04:07+00:00\",\"dateModified\":\"2023-05-02T16:00:11+00:00\",\"description\":\"This is a wise decision, as long as you as the digital agency make it clear to them that digital marketing should always supplement their sales efforts & not replace it.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#primaryimage\",\"url\":\"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp\",\"contentUrl\":\"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp\",\"width\":600,\"height\":387,\"caption\":\"Sales Team\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.globitalmarketing.com\/nz\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why Your Digital Agency Will Never Replace Your Sales Team \u2013 And Vice Versa\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#website\",\"url\":\"https:\/\/www.globitalmarketing.com\/nz\/\",\"name\":\"Globital NZ\",\"description\":\"White Label Digital Marketing Partners\",\"publisher\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.globitalmarketing.com\/nz\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#organization\",\"name\":\"Globital NZ\",\"url\":\"https:\/\/www.globitalmarketing.com\/nz\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2024\/10\/globital-New-Zealand-1.png\",\"contentUrl\":\"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2024\/10\/globital-New-Zealand-1.png\",\"width\":900,\"height\":246,\"caption\":\"Globital NZ\"},\"image\":{\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/person\/5c4aafd3ce43d006d262936107b9d7a4\",\"name\":\"seoresellersnz\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0c40b1e126c67e13eb5e8aa000f08929983394ea066be7c5e7b8e04eda2f029d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0c40b1e126c67e13eb5e8aa000f08929983394ea066be7c5e7b8e04eda2f029d?s=96&d=mm&r=g\",\"caption\":\"seoresellersnz\"},\"url\":\"https:\/\/www.globitalmarketing.com\/nz\/blog\/author\/seoresellers\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digital Agency Will Never Replace Your Sales Team | Globital NZ","description":"This is a wise decision, as long as you as the digital agency make it clear to them that digital marketing should always supplement their sales efforts & not replace it.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/","og_locale":"en_US","og_type":"article","og_title":"Digital Agency Will Never Replace Your Sales Team | Globital NZ","og_description":"This is a wise decision, as long as you as the digital agency make it clear to them that digital marketing should always supplement their sales efforts & not replace it.","og_url":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/","og_site_name":"Globital NZ","article_published_time":"2018-11-07T08:04:07+00:00","article_modified_time":"2023-05-02T16:00:11+00:00","og_image":[{"width":600,"height":387,"url":"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp","type":"image\/webp"}],"author":"seoresellersnz","twitter_card":"summary_large_image","twitter_misc":{"Written by":"seoresellersnz","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#article","isPartOf":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/"},"author":{"name":"seoresellersnz","@id":"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/person\/5c4aafd3ce43d006d262936107b9d7a4"},"headline":"Why Your Digital Agency Will Never Replace Your Sales Team \u2013 And Vice Versa","datePublished":"2018-11-07T08:04:07+00:00","dateModified":"2023-05-02T16:00:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/"},"wordCount":435,"publisher":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/#organization"},"image":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/","url":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/","name":"Digital Agency Will Never Replace Your Sales Team | Globital NZ","isPartOf":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#primaryimage"},"image":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp","datePublished":"2018-11-07T08:04:07+00:00","dateModified":"2023-05-02T16:00:11+00:00","description":"This is a wise decision, as long as you as the digital agency make it clear to them that digital marketing should always supplement their sales efforts & not replace it.","breadcrumb":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#primaryimage","url":"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp","contentUrl":"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2018\/11\/481807522_600x387_0.webp","width":600,"height":387,"caption":"Sales Team"},{"@type":"BreadcrumbList","@id":"https:\/\/www.globitalmarketing.com\/nz\/blog\/new-zealand-digital-agency-will-never-replace-sales-team-vice-versa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.globitalmarketing.com\/nz\/"},{"@type":"ListItem","position":2,"name":"Why Your Digital Agency Will Never Replace Your Sales Team \u2013 And Vice Versa"}]},{"@type":"WebSite","@id":"https:\/\/www.globitalmarketing.com\/nz\/#website","url":"https:\/\/www.globitalmarketing.com\/nz\/","name":"Globital NZ","description":"White Label Digital Marketing Partners","publisher":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.globitalmarketing.com\/nz\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.globitalmarketing.com\/nz\/#organization","name":"Globital NZ","url":"https:\/\/www.globitalmarketing.com\/nz\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/logo\/image\/","url":"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2024\/10\/globital-New-Zealand-1.png","contentUrl":"https:\/\/www.globitalmarketing.com\/nz\/wp-content\/uploads\/2024\/10\/globital-New-Zealand-1.png","width":900,"height":246,"caption":"Globital NZ"},"image":{"@id":"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/person\/5c4aafd3ce43d006d262936107b9d7a4","name":"seoresellersnz","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.globitalmarketing.com\/nz\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0c40b1e126c67e13eb5e8aa000f08929983394ea066be7c5e7b8e04eda2f029d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0c40b1e126c67e13eb5e8aa000f08929983394ea066be7c5e7b8e04eda2f029d?s=96&d=mm&r=g","caption":"seoresellersnz"},"url":"https:\/\/www.globitalmarketing.com\/nz\/blog\/author\/seoresellers\/"}]}},"_links":{"self":[{"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/posts\/1924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/comments?post=1924"}],"version-history":[{"count":0,"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/posts\/1924\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/media\/29109"}],"wp:attachment":[{"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/media?parent=1924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/categories?post=1924"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.globitalmarketing.com\/nz\/wp-json\/wp\/v2\/tags?post=1924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}