With so many moving parts in your agency, the secret to reclaiming hours each week lies in building effective processes. These processes are not just about adding some structure to your day-to-day; they are about crafting a system that works for you and your team, streamlining operations to free up valuable time.
Here’s how you can build processes that truly save hours each week in 2025, with tips from our white label digital marketing team.
Identifying Repetitive Tasks
The first step in creating time-saving processes is pinpointing the repetitive tasks eating up your day. These are often the small, recurring actions that, while seemingly insignificant, add up over time. Think about client onboarding, scheduling social media posts, or updating project statuses.
Take a close look at your daily and weekly operations, and make a list of tasks that you or your team perform repeatedly. Use tools like time-tracking apps to gain visibility into where your hours go.
Once you’ve identified these tasks, assess their importance and determine whether they can be simplified, automated, or delegated.
Design Efficient Workflows
With your list of repetitive tasks in hand, the next step is designing workflows that are logical, streamlined, and easy to follow. Start by mapping out the current steps involved in each task, then identify opportunities for optimisation.
Can certain steps be combined, re-ordered, or eliminated entirely? Are there tools or software that can handle parts of the process more efficiently?
Consider using project management tools that allow for workflow automation, such as task reminders, approvals and file sharing.
Get Help
No agency owner can do it all alone, and trying to is a surefire way to burn out. Getting help doesn’t always mean hiring full-time employees; it can also mean outsourcing specific creative tasks or leveraging virtual assistants. Specialised support allows you to focus on higher-level strategies while leaving routine tasks in the capable hands of experts driven to secure success for your business.
Part of building processes that win you more time and space to focus on what you need to focus on is outsourcing some of your client’s needs to our white label digital marketing team. We can also help you find an experienced virtual assistant to help take care of day-to-day tasks.