To grow your digital marketing agency in 2023, you need to become an expert at closing the deal with potential clients. After creating winning lead generation strategies for your business, you then need to actually convert them using tried-and-tested sales methods.

As the provider of white label copywriting services, graphic design, website design, email marketing and much more, we’ve served thousands of digital agencies around the globe, and have picked up three main sales steps that will help you make the sale every time. 

1.  Conduct Research

Before jumping into the meeting ‒ be it virtual or in-person ‒ be sure to do some online snooping on your potential client. Get a feel for what their individual and business goals are so that you can prepare the best way to approach them with your services. Take a look at their existing website, social media presence, email marketing, and more in order to spot gaps in the funnel and sell specific services that will solve their pain points. 

2.  Be Honest

Setting reasonable expectations during the sales call will not only help you close the sale but will also help you deliver on your promises down the line. Refrain from overpromising. Paint a clear picture of what you can and cannot do. Clients prefer that you’re upfront with them, as opposed to “fluffy”. 

3.  Sell The Solution

Instead of simply selling your social media marketing services or branding packages, sell the results that your services will achieve for their business. Use case studies to give them a taste of the ROI they can expect after working with you. 

While you’re focusing on effortlessly closing deal after deal, outsource your digital agency’s projects and deliverables to our qualified white label team. As a full-suite white label service provider, we offer quality white label copywriting, social media marketing, app design, website design, email marketing, and much more.

Reach out to us today to book a strategy call.